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ANNUAL COMMUNICATION PLAN

Our Annual Plan is designed to give your work continuous exposure across platforms, ensuring your key exhibitions, events, and projects reach the right audience. By leveraging the combined power of Instagram and Arttyco’s curated network, we help create a stronger impact while fostering deeper engagement with collectors, curators, and followers.

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A YEAR-LONG STRATEGY TAILORED FOR YOU

Consistent Posting

We highlight a new project each month to maintain momentum and showcase your evolving work.

Exclusive Artist Profile

A professional hub on Arttyco’s website featuring your portfolio, exhibitions, and upcoming events.

Strategic Collaborations

Gain opportunities to partner with artists, galleries, and brands for increased visibility.

Social Media

Regular posts, stories, and reels, published simultaneously across both platforms.

Exhibitions Promotion

We create promotional campaigns with curated content and behind-the-scenes features to showcase your exhibitions and attract new audiences.

Arttyco Talks

Be featured in interviews and discussions, sharing your journey and insights with our community.

DETAILED STRATEGY

Our content strategy ensures that your work gains consistent visibility and engagement across platforms. Each month, we highlight a specific project or artwork, pairing it with compelling storytelling to reach both your audience and Arttyco’s growing community.

  • Yearly schedule for posts

  • Monthly Posts Published as a collab between accounts: With flexible scheduling to accommodate events as they arise.

  • Exclusive section on Arttyco’s website featuring your work

  • Arttyco Talks: Share your insights and artistic journey in our engaging discussions

  • Exhibition, collaborations and Event Promotion

  • Caption of the name with IG account tag

  • Artist statement, processes, techniques, and trajectory

  • Relevant hashtags

  • 2-3 Stories with detailed photos and close-ups per post

  • Highlight your artwork(s) and exhibitions in the most optimal time.

  • Link to artsy, gallery or website

12

POSTS / REELS

*The schedule is flexible to align with your artistic timeline and includes 12 posts that can be used up anytime within the year. Once completed, you can renew the plan to continue your promotion.

DYNAMIC CONTENT

 Short-form reels (15-30 sec) 

Capturing techniques, finished pieces, or exclusive insights.

Behind-the-scenes stories

Offering a glimpse into your creative process, materials, and inspiration.

Collaboration Spotlights

Connecting your work with fellow artists and galleries for broader exposure.

ANALYTICS

  • Ig Metrics: Followers, likes, comments, shares, and saves.

  • Events: Attendance and feedback from events and exhibitions.

ARTTYCO IN NUMBERS

International Audience

 

UNITED STATES: 11.7%

ITALY: 5.7%

FRANCE: 5%

SPAIN: 4.9%

BRAZIL: 4.7%

 

MEN / WOMEN

50% / 50%

AVERAGE AGE

35 - 44 years

288 K

FOLLOWERS

7.028.560

ACCOUNTS REACHED MONTHLY

375.722

MONTHLY CONTENT INTERACTIONS

30.081

MONTHLY PROFILE VISITS

5.35%

ENGAGEMENT RATE (BY REACH)

135.14%

ENGAGEMENT RATE (BY FOLLOWERS)

LET'S CREATE TOGETHER!

Feel free to reach out and let’s start a conversation!

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